The startup I founded just lost its primary funding source. We have four months of runway. My team of 12 took massive pay cuts to join me. Some have turned down other offers. They believe in the mission. I've been telling them we'll find new funding, but honestly, I'm not sure we will. The market has changed. VCs are skeptical. Every door I knock on closes. Part of me wants to admit the truth—that we might not make it—so they can start looking for other jobs. Part of me believes that if I do that, the team will fall apart and we'll definitely fail. How do I lead when I don't know if we'll survive? Do I protect my team from the truth or trust them with it? — Captain of a Sinking Ship in San Diego
Leadership & Crisis Debate: Crisis leadership and honesty. Shackleton's transparent endurance meets Columbus' unwavering vision.
"The startup I founded just lost its primary funding source. We have four months of runway. My team of 12 took massive pay cuts to join me. Some have turned down other offers. They believe in the mission. I've been telling them we'll find new funding, but honestly, I'm not sure we will. The market has changed. VCs are skeptical. Every door I knock on closes. Part of me wants to admit the truth—that we might not make it—so they can start looking for other jobs. Part of me believes that if I do that, the team will fall apart and we'll definitely fail. How do I lead when I don't know if we'll survive? Do I protect my team from the truth or trust them with it? — Captain of a Sinking Ship in San Diego" Sir Ernest Shackleton, you've said "Difficulties are just things to overcome—but your team deserves to know the stakes" — but I want specifics. Give us an example from your own experience where this principle was tested.
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